lifeandlearning

I do not have a background in visual design, but recently I have been given a project which has required me to study a bit about visual design (and Adobe Indesign- but that's another conversation). In doing my research into principles of visual design, and some day I will write about that as well, I came across the principle of Gestalt. Gestalt principle has applications in both visual design and problem solving, but I will only talk about the visual design application. In keeping with my overall effort to keep my blog Jargon and technicality free, I will present what Gestalt is. Gestalt – is a German word that when translated means shape or form. Gestalt principle and indeed the larger Gestalt psychology is formed around how we perceive visual objects and motion. Gestalt principle is often used in visual design to manipulate and inform visual perception and to gain viewer’s focus. This is done by designing the visual arrangement in a manner that feels more connected and compl